How Did Scantily Clad Women Fall Out of Style?

Victoria Secret was the world’s most recognizable lingerie brand. Their annual fashion show was broadcast on network television. It was a huge event. Catalogs filled mailboxes and every mall had a bring pink store with beautiful women emblazoned on every wall. And then somehow, VS just fell out of style. The fashion show quit having good ratings and was canceled entirely. Profits were down and stores closed. VS had been criticized for reinforcing negative body image on women and not accommodate plus size customers or even women who had larger breasts. So what happened to Victoria’s Secret? How did one of the biggest lingerie brands in the world seem to wither on the vine? In this video, we find out about the rise and fall of VS and where the brand goes from here.